The Client:
D’Youville University
D’Youville University
The Ask:
The admissions team at D’Youville needs ongoing creative campaigns to spread awareness and information to target prospective and current students. Campaigns range from promoting new and existing majors, events, and initiatives.
The admissions team at D’Youville needs ongoing creative campaigns to spread awareness and information to target prospective and current students. Campaigns range from promoting new and existing majors, events, and initiatives.
The Ideas:
Campaign 1 | Nursing Needs You
The Nursing program at D’Youville is among their most popular major — but student enrollment was down. Knowing that in a post-COVID world, the need for nurses is greater than ever, this campaign directly addresses this need and highlights how rewarding a career in nursing can be.
Campaign 1 | Nursing Needs You
The Nursing program at D’Youville is among their most popular major — but student enrollment was down. Knowing that in a post-COVID world, the need for nurses is greater than ever, this campaign directly addresses this need and highlights how rewarding a career in nursing can be.
Campaign 2 | DYU by Design
Every year, D’Youville hosts an Open House for prospective and accepted graduate students. In recent years, the school has invested greatly in its campus to create new, innovative student spaces.
Every year, D’Youville hosts an Open House for prospective and accepted graduate students. In recent years, the school has invested greatly in its campus to create new, innovative student spaces.
DYU By Design highlights how the university constantly revamps its services and spaces to provide the best educational environment, specially curated for students.
